The Concept decided to share with you the ” The Stars of the week” that features prominent names in specific design fields.
And this week we will be talking about 3 famous Lebanese architects / designers who dramatically affected the design journey in our country as well as worldwide.
The star of today is Gregory and Alexander Gatserelia.
The company has gained a well-reputable stature in the world of Design, drawing on excessive research and practice and adopting a holistic philosophy geared towards functionality, cost effectiveness, sustainability and a good understanding of the needs of space.
Within the collective spirit of interdisciplinary teamwork, inductive designs are generated – aiming for more clarity than complexity, more functionality than symbolism and more discovery than consumption.
Driven by fascination in the material and passion for high-standard brain practice, numerous innovations come to life; from the concrete surrounding to an abstract environment, surreal, heightened-sensational reactions are created.
Through a smooth review of the evident, a research is conducted within the simple material to bring out its complexity in effects rather than in the material itself.
NIKKI BEACH was awarded the International AAA 5 Star Diamond Award
for the best designed boutique hotel in the Middle East.
Gatserelia design was awarded with the 2012 restaurant & bar design award for its work on Cocteau restaurant-in the international category, for the region of the Middle East and Africa as well.
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THE CONCEPT 
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